I was asked by Dick Moby, an Amsterdam based sustainable eyewear brand, to work on their identity and take it to the next level.
Dick Moby believes that eyewear and sustainability can go hand to hand. DM glasses frame are made from plastic rescued from the ocean. As they like to call : The Sunny Side of Plastic.
A new and sunny approach to Dick Moby Brand:
Logo Re-Designed, Manifesto Design, Eyewear Logo, Patterns, Lookbook, Linesheet and Business Cards.
Dick Moby Logo
Sustainable Eyewear Logo
Pictograms inspired in the Sea, Street & Mountains
photo by Lotte Van Raalte
Web Banners
Print Layout
Sunglasses Cleaning Cloth - 90% Recycle
Patterns to use in the lookbook, web banners, line sheet and social media
Sunglasses Case Wrap - 100% Recycle
Business Cards - 100% Recycle
Sustainable Eyewear Logo printed in Leather Case
