DISCOVERY KIDS ON NBC
Branding and Advertising Materiails
I got to work on the branding for a new channel segment co-branded with Discovery and NBC for kids. Discovery Kids offers educational and entertaining shows, you know... for the kids. We developed everything from the logo and print ads to the show promos. Of course, with two brands of this caliber, the project went through a lot of stages. Here are a few of the exploratory rounds of creative below.
FIRST SET:
CW: Tom Freyer
AD: Scott McFadden
CD: Tom Freyer
SECOND SET:
CW: David Morris
AD: Scott McFadden
AD: Chris Sendra
CD: David Morris
GCD: Erik Nelson
Thanks for your time and interest in my work. Cheers!
