This past fall I once again continued working with Switzerland's Filmpodium* program and their Retrospective Series; this time with them on two of their fall season programs (previous works were for their other retrospective programs: Gene Kelly, InselFilme/Island Films, The Real Eighties and Marilyn Monroe). The 2015 fall retrospective program was a focus on the life and works of Sam Peckinpah (simultaneously, they had another series on Andrei Tarkovsky).
  
*Filmpodium is the most important non commercial art house cinema in the German speaking part of Switzerland. It specializes in retrospectives on film history (directors, actors, genres, countries and all kinds of topics) and in non commercial art house films. Filmpodium collaborates closely with the Swiss film archive located in Lausanne and with other Cinemathèques around the world.

Various conversations took place on deciding the theme and feel for this promotional ad. The use of both Peckinpah's face/profile and stills from his various films. Also tying in the usual color palette for Westerns and more rural looking cinema (the dry colors of oranges and yellows, for example) were brought in.

The Peckinpah series took place for the fall through winter (November to the end of December) 2015; this went on simultaneously with the Andrei Tarkovsky series, both hosted by Filmpodium. The Peckinpah advertisements were seen through Zurich, Switzerland.