Phuong Tam Nguyen's profile

Service Learning Day 2014

MY Big Sweep is an annual collaboration between St. Andrew’s Junior College (SAJC) and Young Men’s Christian Association (YMCA) in Singapore. Every year on National Day, all JC1 (first year) students of SAJC will visit the elderly living in one-room flats at Macpherson. The Saints Advocate, a student leadership CCA in SAJC, is in charge of organizing the event.
 
In 2014, the theme for MY Big Sweep is “LUMOS”, inspired by the lighting spell in Harry Potter series. Thus, the tagline of the event is “Lighting up homes.” As the students visit the elderly, they will help them clean the houses and interact with them. The logo, hence, has two brooms crossing each other. The building at the back of the T-Shirt design is modified from real-life photo of Macpherson HDB blocks. (HDB is Human Development Board. In Singapore, people use HDB to refer to public housing)
 
Below are the different proposed designs for the T-Shirts, poster and logos.
Proposed T-Shirt Designs (Front)
Proposed T-Shirt Designs (Back)
Final T-Shirt Design
Sticker Design
Instructional poster design
As a part of the publicity campaign for the event, we also create an introduction video. 
 
Credits:
Videographer : Stanley Alenxander Ivan
Editor: Phuong Tam + Stanley Alexander Ivan
Music: Jyi Peuong - Sad romance + Depapepe - Hi D!!!
Thank you!
Service Learning Day 2014
Published:

Service Learning Day 2014

Service Learning Day 2014

Published:

Creative Fields