/ CHALLENGE & SOLUTION /
Joakim Kullberg, Art Director at King Magazine, one of the largest magazines for men in Sweden, needed a vignette for a food recipe in their guide pages. This vignette will span over four issues of the magazine. Joakim was unsure of which style that suited the visual form of King. So I started with exploring some different directions. After finding a suitable style of lettering, inspired by my previous project Bukowski quote-poster, I refined it and scanned it into the computer. I then traced it and re-drew it from scratch in Adobe Illustrator. After setting the ground I added textures to get the right feeling. I am really happy with the outcome of this vignette for King Magazine.
Above. The refined sketch for the final vignette.
Above. Abandoned direction.
Above. Another abandoned direction.
Above. Final vector vignette (inverted).
Above. Final vector vignette.
Above. Close-up of the final printed vignette.
Above. The cover of the King Magazine. No 11 2015.
Above. Learn how to create the perfect pasta with Stefano Catenacci. Happy reading!.
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Cheers,
/Björn
/Björn
