The aim of this project is to create a graphic
for the Wexford Bus fleet that maintains the core elements of the original brand design.
for the Wexford Bus fleet that maintains the core elements of the original brand design.
We developed routes that broke away from the typical ‘Swoosh’ type bus livery which over time has become indistinct
and almost invisble.
and almost invisble.
A more contemporary and distinctive use of shape and composition was employed while keeping within the Wexford Bus brand.
