” You've got to experiment
to figure out what works. ”
Every weekend I work on ideas born and killed during the day,
usually by lack of time, money, cojones and the will to experiment.
Yeap, perhaps I don’t get out much, but life's like a box of chocolate,
sometimes you need to think outside that sweet box
and isn’t “think” the half of “get”.
The project I worked on, was in need of fonts, not illustrations and
no offence to all fontmakers out there, but sometimes there’s something missing.
Fonts to me are the spine of words and letters are the muscles,
they are the powers of a "super hero".
Actually why we don't have Sans or Serif hero?
- This is NASA, you can’t do the logo in serif???
- O, wait, what’s that? A bird, a plane, no that’s … THE SANS SERIF HERO !
- While you're here, we'll need the Flag of the Earth as well ;)
And in my case the heros were Ryoichi Tsunekawa the designer of BEBAS font and Set Sail Studios a.k.a. Sam Parrett, the studio behind of SICKAMORE font.