Delt Cheung's profile

Smoothie Watch Branding

The Smoothie® Watch is...
 
The Smoothie® Watch creates high-quality Swiss Made watches within an affordable price range and an exclusive design. Most of the colours are inspired by the freshness of the smoothie drinks. Even packaging and displays has been thought and developed in this spirit. 
Target:
 
Since the Swiss based brand aimed to start their business in HK. The complany planned to promote their products to the people who age around 20-35. They are willing to spend for building own style by appearance. Then the promoter plan, including a website, social media and offline advertisements & promote events etc kicked off after several discussion. 
Promotion:
 
1.) Official Website with Online Store
1.1 Product features and Online Shopping Tutorial
2.) Key images to stand out the brand identity
3.) Promotion images on social media like Facebook & Instagram
Swissmania is...
 
Swissmania is a startup company who sell Smoothie® Watch and other products from Swiss in HK market. To build up the brand image, logo and namecard are designed to emphasis their swiss based background and trendy style.
Smoothie Watch Branding
Published:

Smoothie Watch Branding

The Smoothie® Watch creates high-quality Swiss Made watches within an affordable price range and an exclusive design. The Swiss based brand aime Read More

Published: