*CONCEPTUAL ONLY
This is a self-promo I created to share my thoughts with the good folks at New Balance, in an effort to increase growth in the area of graphic apparel. The brand has been killin' it in the market with their amazing shoes, and recently launched this new initiative focusing in on the sport of Pro Football. Named the Blackout Squad, these players represent the NB Brand on the Field of Play by wearing these incredible football boots. I designed a few possible concepts to support the program at retail by providing graphic apparel to their fan enthusiast.
More visual support to show the range of art styles and talent to tap into across the globe.
