We proudly participate in the Addys pretty much every year. And each year we hope to win golds from the local to national competitions. That’s easier said than done. Producing great creative is a battle and it’s a struggle with a lot of our precious seedlings scrapped before they can bloom into full grown ideas. But every now and again, everyone gets behind an idea and fights for its rightful existence. 2013's campaign honored all those who have fought and continue to fight for great creative with the appropriately themed: Guts, Glory and Gold.
We handcrafted creative weaponry out of the various materials each of us utilize in our day-to-day efforts. We then took the next natural step—we painted them gold and then packaged them inside majestic golden missiles to be delivered to all of the agencies and shops throughout the Salt Lake Valley. We also made some wallpapers of our weaponry for your iMac, iPad and iPhone.
Special thanks to Chad Hurst, Xpedex and Paragon Press for helping our creative team build this arsenal of awesomeness.
