Antarctica 'Not even me?'
Television / Digital
In Brazil, it's illegal to show people drinking beer in television commercials. We used the law in our favor to create a fun, unique brand relaunch campaign for Antartica beer that left consumers thirsty for more.
Agency: AlmapBBDO, São Paulo
Role: Art Director
Online Video / Skip Ad
The main character from our campaign urged viewers to skip the pre-roll ad as fast as possible, because he couldn't drink a beer until someone skipped it and he was out of sight.