Qmax Music
Get ready to cue the music with Qmax’s creative music library.
Get ready to cue the music with Qmax’s creative music library.
Qmax is a music publishing company specifically focused on music for TV and cinema that offers cost effective music licensing from a creative and diverse catalogue. I designed the entire brand for this start-up company and built a website that would serve as its main music licensing and distribution platform.
The main goal of the new brand was to establish Qmax as a creative, professional, and practical music licensing option for production companies. This was achieved through simple but bold visuals, with a modern yet friendly look, transmitting a concise message of diversity and originality that also relates to the company’s main domain of activity.
For the website, apart from its marketing and company-dedicated sections, an extremely robust and usable catalog had to be thought out and implemented in order to allow its users to easily browse through, select, and manage over 40,000 different titles. From the informational architecture phase, to the prototypes, to the finished designs, creating a seamless user experience was always the goal, and the end result delivers just that. The various website elements and visuals also complement the overall brand image and make sure Qmax stands out from the competition.
The main goal of the new brand was to establish Qmax as a creative, professional, and practical music licensing option for production companies. This was achieved through simple but bold visuals, with a modern yet friendly look, transmitting a concise message of diversity and originality that also relates to the company’s main domain of activity.
For the website, apart from its marketing and company-dedicated sections, an extremely robust and usable catalog had to be thought out and implemented in order to allow its users to easily browse through, select, and manage over 40,000 different titles. From the informational architecture phase, to the prototypes, to the finished designs, creating a seamless user experience was always the goal, and the end result delivers just that. The various website elements and visuals also complement the overall brand image and make sure Qmax stands out from the competition.
