When the packs are displayed and piled on top of each other, the bottles create donjons of the Chateau. The fact that the wine is called Chateau Kefraya, it is then showed in the packaging to show the prestigious quality.
The wine being poured in the glass creates a music note with the neck of the bottle. So, it's the perfect note for the festivities.
Branding.
Branding.
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