NOTHING

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NOTHING
(Final project)

ABOUT

Nothing is project, which is series of seven items, see, hear, smell, taste, do, expect and have nothing. Every single item in this project represents the different senses, in which expresses the many different forms of nothingness.

This series is a compilation of several commonplace items that we see all around us every day, such as water bottle, perfume, iPod etc. They have always been a part of our lives, yet insignificant to us.

The target audience is the working class, where in this generation, we are in a fast-paced environment and we are moving at a speed where we do not even stop to think for a minute of two. Hence, the existences of all these items are always ignored. Referring back to the previous task of Do Nothing, people do not even have two minutes to spare just for themselves.

This project hopes to get people to stop and think about everything that is around them. At the same time, appreciate all the little things in life, which everyone has always taken for granted.

TYPEFACE

The typeface used in this project is Hevetica. In 1957, Max Miedinger and Edouard Hoffmann set out to create a neutral typeface that had great clarity, no intrinsic meaning in its form. It is a widely used sans-serif typeface, due to the extent of its visibility and influence, it is now known as the “Invisible Typeface”. Just like this project, everything is so commonly used to the extent where people do not see them as anything significant anymore.

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HAVE NOTHING

HAVE NOTHING, AND YOU WILL EXPERIENCE EVERYTHING

Have Nothing is what contains the series of items in this project. Every item is a different form of nothingness, including this box as well. Although these are insignificant, all these nothingness are the different experiences that people could get out of this project. It is only when we have nothing that we start to experience everything in life.

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EXPECT NOTHING

EXPECT NOTHING, AND APPRECIATE EVERYTHING

Expect Nothing is a packaging, in which upon tearing it open, we can see that it literally contains nothing at all. The packaging represents us, and all our expectations in life. At times, our expectations are not met, and we get disappointed. It gets us to start appreciating everything instead of expecting too much all the time.

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SEE NOTHING

SEE NOTHING, AND NOTICE THE LITTLE DETAILS

See Nothing is an item which could be unfolded into an A3 poster. This poster represents the way we look at things, like how we tend to overlook the little things in life.

The aim of this poster is to get people to stop looking at the bigger picture and start noticing the little details, such as those on the poster, the folds, creases and tears.

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HEAR NOTHING

HEAR NOTHING, AND START LISTENING

Hear Nothing is an old iPod which consists of recordings of the sounds of everyday life and they represent the different moments in life. Every moment recorded may seem insignificant, however these are the sounds of life. With these recordings, we get to listen to the sounds that are familiar to us, yet we do no usually take notice of.

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SMELL NOTHING

SMELL NOTHING, AND TAKE IN THE SCENT

Smell Nothing is a bottle of perfume contained with 100ml of distilled water. There are so many different scents in the air all around us, and yet it is something we do not take notice of, unless it is something that smells bad.

This perfume helps us to take in and appreciate the scents of things as they are. Things such as, the scent of scent strips we use to test our perfumes with, which are basically pieces of paper, the scent of ourselves that makes “us”, our loved ones, and even the air around us.

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TASTE NOTHING

TASTE NOTHING, AND SAVOUR THE MOMENT

Taste Nothing is simply a bottle contained with 400ml of distilled water. Water is the source of life, yet clean water is not available everywhere in the world. However, we are fortunate to have access to drinkable water anywhere and everywhere, even straight from the taps.

This bottle of water gets people to appreciate the availability of clean water all around them. At the same time, to also savour the moment, and enjoy every moment of life to the fullest.

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DO NOTHING

DO NOTHING, AND START THINKING, FEELING, AND OBSERVING

Do Nothing is a publication, created for people to literally do nothing for two whole minutes. Living in a fast-paced environment, we do not have the time to even stop and think.

Doing nothing is a mindless thing and it helps people to slow down, think better, and generate ideas. It gives them a short break and some time to themselves, after which they are to take note of their thoughts, feelings, and observations of their surroundings through writing or drawing.

Find out more about the Do Nothing project here!

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Find out more about the rest of the projects in the links below!

THE NOTHING PROJECT SERIES
Overview | A Thing Out of Nothing | Say Nothing | Do Nothing | NOTHING (Final)