The Roses-
BRIEF: STATE OF MIND
Everyone hates queuing, train delays and rush-hour traffic – but is it all a state of mind? Change perception and let the bad times rock and the good times roll.
OUTPUT: You can use any channel.
- channel chosen is internet videos, two short 20 second stings inbetween youtube videos and popular websites such as Buzzfeed.
Full Storyboard
Classic queue- huffing people
Music starts to play in shop- people look around confused
People begin dancing & doing the Conga
Second short ad
Train platform, large clock above, man reading crossword fed up
Close up shot of clock- famous Countdown music begins
Train arrives, doors open to reveal countdown board and presenter in the doorway
