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    Visual and strategic campaign for NIKE Flyknit shoes created as a semester-long project in a strategic communication writing and design course. P… Read More
    Visual and strategic campaign for NIKE Flyknit shoes created as a semester-long project in a strategic communication writing and design course. Project involved the strategic development of an entire campaign including: a creative brief, a logo, a tagline, a print ad, a radio ad, an interactive element and a PR event. The campaign was developed in a team of three, me along with Brieann Steins and John Ekedahl, with weekly critiques from a group of classmates. The best campaign and presentation from each discussion section presented to the entire lecture class. This presentation was named the best overall for the semester. Read Less
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