COF - V
Branding | Poduct Design | Packaging
COF - V is a coffee company that caters to coffee dependents; the ones who not only drink it every day, but
need it everyday. The concept behind the product is a light-hearted satirical take on this premise. The name, the logo, and the IV bag inspired packaging all reflect the daily dose of coffee most people need to get through their day.
need it everyday. The concept behind the product is a light-hearted satirical take on this premise. The name, the logo, and the IV bag inspired packaging all reflect the daily dose of coffee most people need to get through their day.
Label Verbaige:
There's no shame in literally needing your coffee to function, and that's exactly what we're here for.
as we like to say, you don't have a problem with caffeine, you have a problem without it. it's part of
your daily routine; no, not brushing your teeth or going to work routine, more like the breathing kind
of routine. so stop trying to bend around the bush and think you can get through Mondays... or
Tuesdays, or Wednes...you get the point, without it. admit it, you need it.
Logo inspired by Dennis Cortes
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