Agency: Fanatics.
Client: Godrej.
Chief Fanatic: Karl Gomes.
Head of Digital Experience: Sandip Ghosh.
Head of Digital Content: Nikhil Fernandes.
Transmedia Storytelling & Design: Anupriy Kanti.
UI/UX: Lokesh Khemani.
Digital Ideas, Art & Design: Rinku Singh Metharu.
Our identity for Privy Point intends to communicate integrity, privacy, security and encryption. The logo simply depicts a pair of Ps that unites to form one single and central key. This key brings to the forefront an important element of individual access and power to the user. This key belongs to the user alone and nobody else can unlock his or her data. The boldness of the logo is another important aspect we kept in mind to signify that the application is strong and impregnable. Data integrity plays a significant role in data encryption and thus we made sure that the logo is a symbol of strength through the connected Ps. Our role in the project was to work on the design and screens.
Client: Godrej.
Chief Fanatic: Karl Gomes.
Head of Digital Experience: Sandip Ghosh.
Head of Digital Content: Nikhil Fernandes.
Transmedia Storytelling & Design: Anupriy Kanti.
UI/UX: Lokesh Khemani.
Digital Ideas, Art & Design: Rinku Singh Metharu.
Our identity for Privy Point intends to communicate integrity, privacy, security and encryption. The logo simply depicts a pair of Ps that unites to form one single and central key. This key brings to the forefront an important element of individual access and power to the user. This key belongs to the user alone and nobody else can unlock his or her data. The boldness of the logo is another important aspect we kept in mind to signify that the application is strong and impregnable. Data integrity plays a significant role in data encryption and thus we made sure that the logo is a symbol of strength through the connected Ps. Our role in the project was to work on the design and screens.
