To celebrate the launch of Eristoff Vodka in South Africa, we created a photo booth that captures and filters images of guests on the spot. True to it being “Vodka from the land of the wolf”, the filters included an image of a wolf, appearing beside guests as if really present. The images were then uploaded to eventsnap.co.za. We kicked off the activation at Assembly X DSCTHQ in Cape Town and the Brickfields Music Festival at Carfax in Jo’burg. If these images are anything to go by, the brand definitely lives up to its promise of ‘An untamed night’.
