WOOLWORTHS ECO KITCHEN RANGE
The Woolworths Eco Kitchen design was inspired by the eco-friendly consumer who enjoys cycling (opposed to driving), organic markets, raw foods, yoga, prefer using biodegradable coffee cups, glass, bamboo toothbrushes and eco-friendly products.
The minimal packaging design heroes the product it is packaging. Using less resources helps us take less from our planet and as a result decluttering our lives enabling us to enjoy a lot more – the purity of the product.
CLIENT : Woolworths SA
DESIGN DIRECTOR : Brian Mtongana
DESIGN LEAD : Richard Quintal
DESIGNER : Lisa Ting Chong
ACCOUNT MANAGER : HOMEWARE PACKAGING : Ashnee Rothquel
HEAD OF TRAFFIC : PACKAGING : Rabia Lawrence
