Within an expansive market of steam cleaners, the consumer can sometimes be confused as to which steam cleaner is the ideal product for their needs.

 

Approached by Morphy Richards, we were tasked with creating an engaging and informative video that would guide the consumer in choosing the steam cleaner perfect for them. Commissioned to sit within category pages online, this video could show no bias towards Morphy Richards but focus on the differences between models. To achieve this we opted for a cell shaded visual style.

 

The resulting video offered objective information from an unbiased perspective and was highly successful in informing the masses.