I worked as Waldo's graphic designer for a little over a year. This branding exercise was the product of a summer's exploration and iterative process. We have since then applied this brand image to the rest of their marketing content.
This landing page served to give fans a glimpse into their album. By emphasizing the cover art here, we aimed to establish the new branding. Clicking the album art also will also play the song.
Original watercolour art by Mia Greenwald, heavily manipulated by Bernita Ling.
Role: Visual designer