Small Spark. Big Bang
Online Campaign / Chevrolet
Online Campaign / Chevrolet
The Chevrolet Spark may be small in size, but it's big in practicality and features.
And just like a kiss can lead to a relationship, and a music demo can lead to a record deal, we believe that a ‘Spark’ can will lead to a big bang.
In today’s digitally driven world, our plan was to launch the Chevrolet Spark with a bang.
As part of a full digital campaign, this special execution banner on Yahoo Maktoob really stood out. Although we had to exchange the bomb in the end with a box of fireworks, the Spark exploded on the scene in Egypt recording a CTR that was almost 9 times the industry average.
And just like a kiss can lead to a relationship, and a music demo can lead to a record deal, we believe that a ‘Spark’ can will lead to a big bang.
In today’s digitally driven world, our plan was to launch the Chevrolet Spark with a bang.
As part of a full digital campaign, this special execution banner on Yahoo Maktoob really stood out. Although we had to exchange the bomb in the end with a box of fireworks, the Spark exploded on the scene in Egypt recording a CTR that was almost 9 times the industry average.
