Road Safety Advisory Council
Tactical Awareness Campaign
The following half-page press ads were developed by art director - Mat Wearne and writer - Leon Cameron, as part of an ongoing tactical awarenss campaign from the Tasmanian Road Safety Advisory Council.
This half-page ad was included in a supplement on brain injury as part of Aquired Brain Injury Awaresness Week, 2011.
This half-page ad ran in the sports section on Grand Final Day, 2011.
Full-page press ad that ran in street press magazines leading up to the Falls Festival and on the back cover of the Falls Festival guide.
Half-page tactical press leading up to the busiest holiday period - Christmas / New Year
