Volvo C30 Malta Launch
Promotional Material
Promotional Material
In May 2008 I was given the task to create promotional material for the launch of the Volvo C30 in Malta.
The first outcome was an invite for all the local media and other relevant personnel. An image of the back of the car was used to simulate the opening of the booth. The details for the event were then found on the back of the windscreen.
The first outcome was an invite for all the local media and other relevant personnel. An image of the back of the car was used to simulate the opening of the booth. The details for the event were then found on the back of the windscreen.
Little packages were then created that show the car from all sides. They contained relevant gifts and were given out to the guests at the launch.
A press pack along with a CD were designed for media personnel attending the event.
