I created the app so women would be able to use it to find dates but to also chat with them exclusively on the app, rate their dates, find gyms that have rock climbing walls & find events created by the company.
I also designed some sportswear for women to wear at the gym that was feminine but also fun and colourful and was easily recognisable as a rockclimbing brand.
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University of Leeds: Year 1
Brief: To get women aged 25-35 to go rock climbing.
For this brief we were put into groups of 4. My job was to resea Read More