Each box reflects the colouration of the jackalope plush toy within, and feature character art on the front and back as well as a mini character bio. The backs of the boxes also feature information about jackalopes and their folklore origins, sale barcode, Nerd Bird Craftings brand logo, and QR code that scans back to the Nerd Bird Craftings online store where the plushies can be purchased. Ideally this packaging would allow the plush toys to be sold in toy stores and boutiques.