Envisioning the future of news consumption
The message is clear: print newspapers are becoming obsolete. But the question remains as to how people really consume news digitally, particularly within the mobile realm. Within this scenario, we designed an ethnographic study to help a Canadian news outlet understand their consumers’ changing needs, and generate insights for the design of future mobile news consumption offerings.
THE STUDY IN A NUTSHELL
THE PROCESS
THE OUTPUT
This project has been developed at Nurun in collaboration with Tracy Johnson, Cécile Eymard, Solen Roth, Chloé Roubert and Grégoire Baret. All information herein is proprietary and may not be communicated in part or in whole without prior written consent of Nurun.
