Red Keds
Creative agency that mainly deals with non-standard decisions in advertising.
Creative agency that mainly deals with non-standard decisions in advertising.
The challenge was to create a new logo that matches creative agency. Logo that contained the idea. A necessary condition was to leave as a basis a recognizable element - chevron. As the main ideas I took itself KED. Where the text of logo - sole and the star - a side element of famous Converse keds.
