Madhiya Qureshi's profile

National Ketchup Zaroori Digital Campaigns

The artwork was conceptualized and designed for the 
digital platforms of National Foods to promote National Ketchup.

The research for content was carried out for National Ketchup in a
holistic manner focusing on recipes that incorporate ketchup,
history of ketchup and health benefits of tomatoes.

The posts were then designed accordingly in
a visual language that best suits the brand.

www.facebook.com/nationalfoodslimited

Project done at 
Digitz - Digital Media Agency
Recipe was shared on the social media platform as part of the status
Contest Teaser
Contest Post
WInners Announcement Post
Recipe was shared on the social media platform as part of the status
Recipe was shared on the social media platform as part of the status
Campaign II

This campaign, 'Ramadan Asaan' focused on the use of National Ketchup during the month of Ramadan and providing easy recipes, tips and an overall menu to make Ramadan cooking easy for fans.
Recipe was shared on the social media platform as part of the status
Suhoor or Sehri is an Islamic term referring to the meal consumed early in the morning by Muslims before fasting before sun down during the Islamic month of Ramadan. The meal is eaten before fajr prayer, or dawn.

The idea of the campaign was to encourage fans to send in their easy Sehri recipes and create UGC - User Generated Content.
A fan's entry highlighted on National Foods social media platform
Recipe was shared on the social media platform as part of the status
Campaign III
Recipe was shared on the social media platform as part of the status
Recipe was shared on the social media platform as part of the status
National Ketchup Zaroori Digital Campaigns
Published:

National Ketchup Zaroori Digital Campaigns

The artwork was conceptualized and designed for the digital platforms of National Foods to promote National Ketchup. The research for content was Read More

Published: