The Woolworths Trust hosts an annual charity triathlon event to raise R3 million for charity.
The day will include an 800km swim, 25km cycle and 8km run, including a special guided ‘eco-walk’ for kids. A series of posters, supported by emails, was created to promote the triathlon. The posters serve both to inform Woolworths staff and suppliers about the event and as a call to action to enter.
Studio: Woolworths SA Creative Agency
Designer: Candice Overmeyer
Design Director: Brian Mtongana
Copywriter: Dena Benatan
