The new Godfrey Tanner Bar logo was redesigned to rejuvinate and reflect the history, personality and atmosphere of the refurbished bar and it's namesake. Derived from numerous accounts, a brief summary was made as to what Godrey Tanner's most identifiable characteristics were, as observed by the public, friends and colleagues. This logo aims to encapuslate that identity in a formal yet quirky manner and to also reinforce the atmosphere as an arty, academic, communal space. 

 

Godfrey Tanner Bar's new brand identity extended to new signage, posters, menu design and food photography.