SEEDLY PERSONAL FINANCE FESTIVAL 2020/2021
BRAND IDENTITY / EVENT BRANDING / FESTIVAL BRANDING / ILLUSTRATION
BRAND IDENTITY / EVENT BRANDING / FESTIVAL BRANDING / ILLUSTRATION
Seedly Personal Finance Festival is Singapore’s biggest personal finance festival where individuals can learn to take control of their personal finances and make smarter financial decisions in their daily lives. The event includes open-dialogue sessions, keynotes and conversations around personal finance.
DESIGN CONCEPT
The theme for Seedly PFF2020 takes inspiration from board games. Branded as a finance festival, key themes related to personal finance, investment and housing are gamified to encourage engagement and interest in such topics. The event brand system utilizes several main illustrated graphics and a colour block design. This visual identity is applied to all brand collateral, social media platforms and also physical space.
Client: Seedly
Location: Singapore
Year: 2020-2021
Location: Singapore
Year: 2020-2021
