The Fit Happy Sisters are Ani and Sara, two sisters who believe that happiness means looking after your body, inside and out, eating healthy and delicious food, exercising and living life to the full. They offer simple, healthy recipes, workout plans and training for a healthy and happy life in a fun way.
For this reason, a simple image with a pictogram has been defined that combines all these concepts: cooking, health and well-being. It conveys satisfaction, joy and the power to change the way of life of these two sisters. This concept, together with the main corporate colours, other secondary colours, the claim and the food icons, will create a new variable identity, friendly and far from the competition, approaching it from the essence and philosophy that define Fit Happy Sisters.
For this reason, a simple image with a pictogram has been defined that combines all these concepts: cooking, health and well-being. It conveys satisfaction, joy and the power to change the way of life of these two sisters. This concept, together with the main corporate colours, other secondary colours, the claim and the food icons, will create a new variable identity, friendly and far from the competition, approaching it from the essence and philosophy that define Fit Happy Sisters.
Project Manager: Lydia Albert
Art direction and graphic design: Beps Izquierdo
Art direction and graphic design: Beps Izquierdo
Thank you for visit :)
