Ritter Sport is a world-famous German chocolate brand.  Since 1912 and up to the present time, the company has been confidently coping with various challenges of the era, delighting its consumers with unique taste and high level of product quality.  

A wide range of flavours and a conscious approach to chocolate production leaves no one indifferent.

Ritter Sport applied to us to create a limited edition packaging collection dedicated to the coming of spring. The favourite time of year for many people is accompanied by a unique feeling of lightness and the joy of nature waking up. The Getbrand team was tasked with conveying these emotions through effective visual communications.

Spring is a magical season that inspires many to new achievements and new life. The daylight hours increase, nature starts to turn green and the weather starts to please with a warm forecast. The packaging of many brands takes on spring motifs to support such an atmosphere. 

 Ritter Sport is keeping up with the times and adapting a new limited edition packaging collection to the most awaited time of the year.  When working on the new packaging design, we have endeavoured to avoid repetition with previous years, while maintaining the company's characteristic stylistic features. 

The large logo spread across the entire front of the packaging attracts the consumer's attention. The recognisable font fits perfectly into the spring context of the design. Small images of the contents decorate the packaging.   The special festive mood is emphasised by the interesting colour scheme, which immediately evokes the right associations with the awakened nature. 

Careful elements in the form of a golden image of a silhouette of a bird that has returned from a long winter, a silhouette of a birdhouse and tree branches with swollen buds embody the invariable signs of spring.  

The design of the limited edition collection of Ritter Sport brand packaging turned out to be spring, fresh, and can remain relevant throughout the season.