SEB Cards
In 2023, The scandinavian bank, SEB launched a new series of bank and payment cards. In collaboration with SEB's design team, the task at hand was to create immersive imagery for these ten cards, placing them within the scenic wonders they represented, such as oceans, forests, and mountains.
The resulting images elevated the unboxing experience for customers. Upon receiving their cards, they encountered an enchanting world within the envelope. These visuals also took center stage on the bank's website and in card release announcements, fortifying the bank's brand and captivating a wider audience.
Project manager: Claudia Lundemo
Creative/Direction: SEB inhouse team, Johan Fredriksson
3D Design & Art Direction: Erik Norrhede
Classic Displayal
An isolated, plain, and basic card design was created specifically to meet the fundamental need of showcasing the card on their website. Despite varying colors and details, all cards maintain their 3D structure and are lit procedural under the same circumstances.
Behind the scenes
