Laplandar
Solving the last mile
Laplandar is a heavy-duty cargo bike startup redefining the ‘last mile’ of eco-friendly urban deliveries. We designed the brand and visual identity.
Challenge
In the competitive cargo bike world filled with modern features, Laplandar chose to stand out by emphasizing heavy-duty performance, incorporating elements inspired by traditional engineering techniques.
Solution
The Laplandar logo features snowy peaks, a nod to its Scandinavian heritage. The visual identity resonates with the exploration spirit and emphasizes the robustness of the product.
Impact
Laplandar is making its mark as a sustainable alternative in a sector that’s waking up to its ecological responsibilities. With a strong brand identity that supports this mission, Laplandar is proving that going green doesn’t mean compromising on performance.