Logo update for the company ARTE lamp
ARTE Lamp is the embodiment of Italian excellence in the field of lighting. Founded in 2001, the brand has been steadily strengthening its position for 22 years and has become an authoritative name in the lighting market.
A special emphasis in graphic expression is placed on the winged lion - the majestic symbol of St. Mark's Square in Venice. This design element is not just a decoration; it embodies the spirit and heritage of the brand. I have preserved this brand symbol, emphasizing the deep roots and dedication to tradition.
The visual identity of the brand is complemented by an exclusive typeface created especially for ARTE Lamp, this artistic approach ensures its uniqueness and flawless presentation both in offline retail and in the digital world
