Working for a well know brand needs to set up an yearly social media strategy to follow up all the topics of the business strategy. Our client get to us without clear objectives or needs. We had to first identify them and than produce a strategy focusing on lead generation online to convert to brand advocates in new customers for the brand focusing on a new target: young adult. To do it we worked mostly on social media activating the audience with action and promotion.

 

Results: +500% interaction with fans on social media, +100% of traffic on their website.