Packaging design for these 4 products based on the identity that already existed with a big range of products. The idea obviously is to illustrate the nut in a way that presents the material of the flavor e.g cheese or pepper for paprika. This direction gives to the recognisable brand a fresh twist and suggests a more playful image for an adult-consumer product that is placed in the mass market selves.

Agency: mousegraphics © 2013
Client: Sdoukos S.A.

Creative Direction: Greg Tsaknakis
Logo design: Greg Tsaknakis
Design - Illustration: Kostas Kaparos
Photo manipulation: Ioanna Papaioannou
Printing: Vlachos bros S.A.
Nuts for Snack