Reviving a Sydney icon with a temptatious Italian renaissance story
SQUAD & Fellow Hospitality—alongside design partner Tom Mark Henry—developed a holistic concept that informed every aspect of the boutique hotel brand, design and experience. Located on Pitt Street Sydney, the building’s Italian architectural heritage, combined with its distinctive three parts (bar, hotel and rooftop), were the springboard from which we conceived the creative concept; The Divine Comedy, a long narrative poem written by Dante Alighieri (circa 1308–21). Divided into three major sections (Inferno, Purgatorio, and Paradiso), Dante narrates a journey from darkness and temptation to the revelation of the divine light.
A special thank you to Reward and Accor and our creative partners that helped bring to life our collective vision for this revitalised historical Sydney gem.
CREDITS
Hospitality Concept
Fellow Hospitality
Hospitality Concept
Fellow Hospitality
Interior Design
Tom Mark Henry
Tom Mark Henry
DA/External Heritage Works Architect
Architectural Projects
Architectural Projects
Interior Planning for Suites
Place Studio
Place Studio
Exterior hand-painted signage
Lynes&Co.
Lynes&Co.
Photography
Steven Woodburn
Steven Woodburn
