Brand activation
Dynamic activation strategy and design for the highly anticipated Adidas Superstar shoe launch. Merging innovation with the brand's core values, I conceptualized and executed a captivating campaign that resonated with the Superstar ethos. From ideation to implementation, my responsibilities spanned developing the activation concept, translating it into a compelling design, and ensuring alignment with the brand's identity. This endeavor allowed me to seamlessly blend creative vision with strategic thinking, resulting in an impactful launch that garnered attention and engagement.
Thank you !
