The concept of this project was to redesign a hand blender for a company that don't currently sell them, yet i personally felt could and potentially should. 

Nike, are one of the if not the biggest sports brand around. They specialise in health and fitness, therefor why dont they make smoothie makers. 

 

Hydra - blend is a conept of a desk based smoothie maker. Using the existing nike sport bottle as a starting point; i redesigned the base of the bottle to included a blade and a base unit that would power the blade so that smoothies and soup can be made and drank quickly and efficeiently. 

 

 

Re-design components