PF Kleos
An expressive variable typeface with dual personality
PF Kleos (klé•os: Greek for fame/glory) is an expressive variable typeface that embodies a captivating texture with a dual Sans or Serif personality. Drawing inspiration from the typography of the Vienna Secession art movement in the late 19th-century and A.M. Cassandre’s iconic Art Deco designs of the roaring 20s, as well as from 70s typefaces like Busorama, it effortlessly blends a sleek modern aesthetic with timeless allure.
Kleos boasts an extensive design spectrum, showcasing a wealth of graceful, stylized, and geometric shapes that offer endless possibilities for expression and personality. Its uppercase letterforms exude a monolinear, curvaceous elegance, while the lowercase letters introduce intricate geometries with high-waisted versions, adding a touch of uniqueness. To further elevate its visual impact, the typeface features a collection of distinctive alternate glyphs and discretionary ligatures, enhancing its sophisticated and classy aesthetic. This makes Kleos an excellent choice for creating standout brand identities, captivating posters, visually striking magazines, impactful advertisements, and enticing book covers.
What sets Kleos apart is its incorporation of variable design axes, allowing for seamless customization of its visual characteristics. By adjusting the weight axis, users can effortlessly fine-tune the typeface, ranging from the delicate Light variation to the intense Extra Black. Furthermore, the serif axis introduces subtle and elegant serifs, elevating Kleos to the realm of high-profile typefaces.
Kleos strikes the perfect balance between opulence and versatility, complexity and practicality, style and timelessness. In an era of information overload, indulgence and chasing impressions over high quality, Kleos is designed to offer elevated aesthetics, outstanding details, distinctive character and poised composure without being superfluous, rampant or simply try-hard.
Originally crafted for an esteemed publication centered around contemporary living and design, Kleos has recently undergone enhancements to make it commercially available. Now, you may harness the power of this typeface, infusing your creative projects with a touch of innovation and sophistication that will captivate and engage your audience.
MORE ON PF KLEOS
Check out the 100-page comprehensive specimen manual:
Also:
