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Art House Brand Identity

Art House
Art House is a double-screen movie theatre screening independent features as well as select Hollywood movies (small budget and/or those with a more ‘alternative’ feel).
The logo has a bit of a Bauhaus influence in its typeface, with its light weight and gentle curves. The typeface of choice for the logo was Base 9 Sans. The characteristics mentioned help encapsulate Art House’s message and personality of being artsy, inviting and luxurious, while appealing to cultured media savvy people.
The mark is of a film strip combined with the A and H. The film strip imagery was chosen for the artsy and retro influence to attract alternative film fans.
Art House Brand Identity
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Art House Brand Identity

Art House is a double-screen movie theatre screening independent features as well as select Hollywood movies (small budget and/or those with a Read More

Published: