BMW The All-New 3 Series
December - May 2005
The BMW 3 Series Site was created to launch the All-New 3 Series in the United States. Fallon was charged with creating an innovative way to introduce the latest generation of a world-renowned vehicle while engaging a wide-ranging audience.
Responsible for Creative Direction
Produced at Fallon
Featured in 2006 Communication Arts Interactive Annual. Awarded Merit Honor at 2006 One Show. Finalist at 2006 Clio Awards, Finalist at 2006 London International Awards. Featured on Favourite Website Awards in June 2005.
