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dooo design Visual Identity


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dooo design 有度设计是一个产品设计工作室。有温度、有态度、有维度是品牌的核心价值观。通过观念与创意的革新,给用户传递情感的同时并兼顾理性的使用体验。

Dooo design is a product design studio.  The core values of the brand are warmth, attitude and dimensionality.  Through conceptual and creative innovation, we deliver emotions to users while taking into account rational use experience.
 
我们提取品牌名称中的“do”为标志设计的核心元素。一大一小的“d”与“o”,以极简的视觉形态呈现,既作文字也兼具图形化的视觉识别功能,构建出一种差异感的平衡与美感。

We extracted the "do" from the brand name as the core element of the logo design.  The combination of the large "d" and the small "o" is presented in a minimalist visual form, both as a text and a graphic visual identity, building a balance and beauty of difference.
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Project:dooo desgin 
Client :object project
Agency:object project


在品牌标志设计中传递对人与产品之间的尺度参照感的工程美学,象征产品设计中的理性语言表达,同时传递着包容感性的视觉基调,借助纯粹且有力量的表达去构建出品牌系统化的视觉形象体系。

The brand logo design conveys the engineering aesthetics of the scale of reference between people and products, symbolizing the rational language expression in product design, while conveying an inclusive and sensual visual tone, building a systematic visual image system of the brand through pure and powerful expression.
dooo design Visual Identity
Published:

dooo design Visual Identity

Published: