Beleaf - CBD Oil Brand Identity & Packaging

Beleaf

Logo design & Packaging Design

Beleaf in yourself.

Introducing Beleaf, a premium CBD oil brand based in Netherlands that offers an exceptional range of high-quality CBD oils. Beleaf’s CBD oil is meticulously crafted from organically grown hemp plants cultivated in local farms, ensuring that each product is free from pesticides, herbicides, and harmful chemicals. The brand prioritizes sustainable and eco-friendly practices throughout the production process, adhering to strict European Union regulations for hemp cultivation and extraction.

Beleaf's Vision

Beleaf's mission is to provide premium-quality CBD oil products that promote natural wellness and enhance the lives of its customers. They are committed to sourcing the finest organic hemp, employing innovative extraction methods, and adhering to stringent quality standards to deliver safe, effective, and trustworthy CBD oil solutions. Through education, transparency, and exceptional customer service, they aim to empower individuals in their journey toward holistic well-being.

Colors & Typography

Founders told us they want to go slightly off-route with the colors so they can differentiate, that's why we crafted a mint/teal color scheme, which will serve beautifully on the packaging. An inspiration comes from the nature and cannabis itself. We've paired that with an elegant serif font and clean sans-serif for paragraphs to have everything visually balanced and easy to read.

Packaging Design Challenges

Our own challenge was to craft something that will differentiate from the other brands, but still be recognizable as a wellness product from the cannabis niche. Along with that, we had to think about communicating brand attributes while preserving product integrity and choosing appropriate sustainable materials.

Finalized Brandbook & Brand Impact

Overall, the impact is yet to be measured, but the output of our packaging design for Beleaf is significant. It enhances the user experience of brand perception and shelf appeal, improves communication of product attributes, and aligns with sustainability values. These things collectively contribute to increased customer trust, market competitiveness, and ultimately, the success of the brand itself.

Client Testimonial

I had an amazing experience working with Insigniada on re-designing our CBD oil logo and packaging. They understood our brand values, target audience, and the challenges of the CBD industry. Their professionalism and attention to detail exceeded our expectations. Insigniada created visually stunning branding that effectively communicated our product attributes and commitment to transparency. Their guidance on CBD industry regulations was invaluable. The impact of their work was immediate, resulting in increased brand recognition and a growing customer base. I highly recommend Insigniada for transformative branding experiences.

- Dario P. / co-founder

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