Onlíner Prime is goods delivery service of the huge marketplace with 700,000 goods
Prime is a part of the Onlíner ecosystem, which includes a marketplace for 1500+ stores Onlíner Catalog and other services.
The goal of Right Studio was to bring the Onlíner Prime delivery service to the market, so that, on the one hand, the brand would organically fit into the existing ecosystem of services and become a continuation of the legendary Onlíner, and, on the other hand, develop further freely.
The created identity of Onlíner Prime complements the main brand without drawing attention to itself, but at the same time it looks independent offline: at points of delivery, on street banners, packaging and, without any doubts, the appearance of the courier — the symbol of Onlíner Prime.
It is from the careful hands of the courier that customers get their orders. All key identification is depicted in his attributes and clothes and symbolizes convenience, speed and style.
Speed trainers + gloves of careful handling of the order + fast transport + heart filled with Prime = perfect delivery.
Hooray! Service has been launched. A laconic corporate identity doesn’t dominate the main brand, but complements it and organically lives with it in the same space.
The goal of Right Studio was to bring the Onlíner Prime delivery service to the market, so that, on the one hand, the brand would organically fit into the existing ecosystem of services and become a continuation of the legendary Onlíner, and, on the other hand, develop further freely.
The created identity of Onlíner Prime complements the main brand without drawing attention to itself, but at the same time it looks independent offline: at points of delivery, on street banners, packaging and, without any doubts, the appearance of the courier — the symbol of Onlíner Prime.
It is from the careful hands of the courier that customers get their orders. All key identification is depicted in his attributes and clothes and symbolizes convenience, speed and style.
Speed trainers + gloves of careful handling of the order + fast transport + heart filled with Prime = perfect delivery.
Hooray! Service has been launched. A laconic corporate identity doesn’t dominate the main brand, but complements it and organically lives with it in the same space.
