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Blackberry Sparkling Water Drink Packaging by Juicy

Blackberry Blast Sparkling Water by Juicy

Packaging design is what sells your product the most. There is nothing that attracts a customer more than a juicy label. The potential of expressing your brand story, product quality and indirect brand positioning are what makes it so important.

Storytelling through packaging is something we should never underestimate!! 

This label could be in a foreign language BUT you’d still know what the flavor is based on the imagery. THERE IS POWER IN THE PACKAGING.

Pattern, illustration and label designed in Adobe Illustrator of course!

Pattern design can add a sense of coordination and consistency to your packaging. Brands that go the extra mile stand out on the shelf.
What is packaging eye candy? 
It’s when the label is so damn juicy it gives you a visual taste.Why bother reading the flavor when you can see it!?

Blackberry Sparkling Water Drink Packaging by Juicy
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Blackberry Sparkling Water Drink Packaging by Juicy

Packaging design for Juicy brand infusion water. The flavor of this can is blackberry. Visual identity is shown on the label with hand drawn illu Read More

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